CREAPLUS assists MSSPs in achieving true efficiency by providing the appropriate tools, knowledge, and vendor access necessary to optimize operations and drive superior financial performance.

The European IT landscape is evolving rapidly, driven by sophisticated cyber threats and the transformative potential of advanced technologies. For nearly 15 years, CREAPLUS has served as a trusted partner, empowering over 50 regional businesses – with a focus on Managed Security Service Providers (MSSPs) – to navigate these complexities and achieve sustainable growth.

As a value-added distributor (VAD), CREAPLUS extends beyond mere product supply. We act as a strategic enabler of growth, committed to equipping our partners with cutting-edge cybersecurity, digital transformation, and automation technologies. For MSSPs operating in today’s dynamic tech environment, the need for a genuine partner, rather than just a vendor, is paramount.

Advanced Solutions for MSSP Operations

Your clients demand demonstrable results, not just buzzwords. In 2025, the cybersecurity landscape continues its rapid evolution, bringing forth practical, impactful applications that directly benefit MSSP operations and service offerings. CREAPLUS provides MSSPs with access to powerful, cutting-edge platforms that deliver real-world benefits, including solutions from:

• Coro: Offers a comprehensive suite for data protection, email security, cloud application security, and endpoint safeguarding. This solution is crucial for streamlining your security operations by automatically identifying and remediating most known cyber threats.

• Stellar Cyber: Their Open XDR platform simplifies security operations, providing 360-degree visibility across an organization’s attack surface and enabling early, accurate threat detection and remediation, directly enhancing your managed detection and response (MDR) capabilities.

• Utimaco: Essential for robust data protection, secure key management, and ensuring your clients’ compliance with stringent regulations such as NIS2, DORA, and GDPR, offering new revenue streams for compliance services.

• Ascertia: Their products facilitate secure digital trust services for electronic signatures, e-sealing, and digital identity management—critical for secure e-business and providing valuable services to your clients.

• Picus: Assists organizations in continuously validating the effectiveness of their security controls against real-world threats, offering actionable insights to optimize cyber resilience – a key differentiator for your managed security services.

• Kela: Utilizes technology to monitor and analyze hidden online spaces, providing contextualized intelligence for proactive defence, enabling you to offer advanced threat intelligence services.
• UpGuard: Specialises in third-party risk management and attack surface management, helping you and your clients continuously monitor vendors’ security postures and identify vulnerabilities before they can be exploited. This is an indispensable tool for managing supply chain risk and building trust.

• HID Global: Delivers robust IT security solutions, including strong authentication appliances, hardware and software OTP generators, smart cards, and readers for secure physical and logical access, expanding your portfolio of access management services.

Our portfolio includes these, and numerous other top-tier vendors dedicated to enhancing your offerings and keeping your clients’ businesses secure and agile. Furthermore, the CREAPLUS solutions portfolio significantly helps MSSPs resolve the technical challenges their customers face due to the demanding requirements of GDPR and the new NIS 2 and DORA regulations.

The Critical Role of the Right Distributor

For an MSSP, selecting the appropriate distribution partner is crucial. CREAPLUS distinguishes itself through a “partner-first” approach designed to genuinely accelerate your business by offering:

• Access to High-Growth, Exclusive Security Vendors: We provide innovative solutions from global leaders, ensuring you gain a competitive edge in the market.

• Local Sales & Technical Enablement: Our team delivers the expertise and support required for you to confidently sell and implement complex security solutions.

• Efficient Onboarding, Deal Registration, and Marketing Support: We streamline processes to facilitate rapid market entry for your new service offerings and maximize your client reach.

• A Partner-First Mindset: Your long-term success is our priority. We are committed to supporting your strategic objectives beyond transactional interactions, helping you build a sustainable business.

Smarter Defence & Recurring Revenue

The threat landscape is constantly shifting, demanding more intelligent defence mechanisms. We empower our partners to move beyond basic product sales. With our vendors, you can deliver comprehensive services that build lasting customer relationships, including recurring revenue models that provide consistent income streams. You can also transition from a mere seller to a trusted advisor, offering security assessments, Security Operations Centre (SOC) support, and a full suite of managed security services.

Boosting Profitability

The most successful MSSPs will be those who are agile, intelligent, and adaptive. CREAPLUS is positioned to be your competitive edge, providing:

• Access to Top Vendors: Best-in-class technologies readily available for your service portfolio.

• Technical & Sales Enablement: The knowledge and tools essential for your MSSP’s success.

• A Clear Roadmap for Recurring Revenue: Strategies to build a sustainable and highly profitable business model.

CREAPLUS is an essential partner for enhancing efficiency and profitability. It’s important to note that while leading MSSPs globally achieve an average EBITDA of 24%, many European MSSPs operate at a significantly lower average of 3%. This substantial gap highlights a critical area for improvement, as such low percentages mean even a single customer loss can result in unprofitability. We are more than just a distributor; we are your dedicated partner in building a more secure, technologically advanced, and ultimately more profitable IT future.

To learn more or explore vendor opportunities that can elevate your MSSP operations, please contact us at sales@creaplus.com or reach out to your CREAPLUS representative. Let’s discuss how we can grow your MSSP business together.